Nice to meet you,
I design Human Software™ built on the principles of psychological priming. My work functions as a narrative interface that prepares the mind to move from a state of passive interest to one of active connection. By tuning human receptivity before the first interaction begins, I ensure that transformation isn't just possible, it’s the default outcome.
Most environmental campaigns fail because they fall victim to "Psychic Numbing", a cognitive trap where the brain shuts down when faced with overwhelming statistics. I created Plastigon to bypass this paralysis. By personifying the plastic crisis as a shape-shifting entity born from the familiar and the "loved," I translate an abstract global tragedy into a singular, relatable narrative.
Utilizing an authored framework of guided storytelling and urban myth, L’Âme de Paris is a behavioral design infrastructure that allows visitors to move through the city with intentionality. By connecting the participant’s personal identity to the energy and history of the Parisian landscape, the experience transforms the city from a collection of landmarks into a living narrative of connection. Designed as a flexible, multi-path journey that can be entered at any moment, fostering a profound sense of respect and custodianship for Paris and its people.
In Collaborative Process
Forged from the duality of a city born in water and tempered by fire, this is an interactive behavioral infrastructure designed to bridge the gap between visitor and resident. The journey invites you to find your own identity anchors within the city’s hidden pulse. Through the eyes of De Wachter, participants are transformed from passive observers into guardians of the city's soul, fostering a state of deep respect and active connection to the historical foundations of Amsterdam.
Coming July 2026
Set within the rhythm of Barcelona, this is a Relational Design Infrastructure created to deepen the connection between partners through shared cognitive immersion. By blending urban mythology with guided reflection, the journey invites couples to find "Shared Identity Anchors" within the city’s landscape. This authored experience transforms Barcelona from a backdrop into an active participant in the partnership, fostering a state of mutual discovery and intentional connection.
An Advent Calendar For Corporate Teams
The Holiday Cheer Calendar gives companies a simple, uplifting way to prioritize mental health, team culture, and human connection. In a world where morale often gets overlooked, it proves that celebrating people is the most powerful investment you can make.
Ensuring every individual can experience human software through a platform designed with universal accessibility at its core.
Break down every cultural barrier with seamless, high-fidelity translation into over 150 different languages.
A "done-for-you" experience that requires zero personal data, offering total anonymity and global access.
"Alexis has a rare ability to ask the kind of questions that connect ideas you didn’t even realise were connected - from childhood play to innovation, ADHD to turbo curiosity."
"Alexis helped take our mall out of bankruptcy with Human Software™. Her ideas encouraging store participation were brilliant!"